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A small taste of what to expect in search in 2017!

When it comes to search, it's often easier to find what you can see.

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Visual searches are likely to become increasingly prevalent over the next year, especially as search engines work to make online shopping easier than ever before. Social platforms like Pinterest and Instagram are leading the way with significant developments in visual search, harnessing the power of personalization/recommendation tools, guided search and local search.

Now, just in time for Super Bowl Sunday, Google unveiled an "advanced recipe search" to help refine your recipe searches on mobile devices. With it, you can choose by cooking method, by flavor and by ingredient. Read more about this development on The Verge.

If you're a B2C business (online or offline) and not yet taking advantage of visual search, get in touch with us - we can help you get seen.





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